Vice President, Marketing

Company & Opportunity

Delcath Systems, Inc. (Nasdaq: DCTH) is a commercial-stage specialty pharmaceutical company with an FDA-approved drug/device combination product, HEPZATO KIT, indicated as a liver-directed treatment for adult patients with metastatic uveal melanoma (mUM), an ultra-rare and aggressive cancer, delivered via a unique interventional radiology procedure. The company is entering a critical commercial phase, including a transition off transitional pass-through payment status (expiring March 31, 2027), anticipated 340B reimbursement changes under CMS's CY 2027 OPPS rule, and continued development of hospital-facing reimbursement and coding education. Delcath is upgrading its marketing leadership to build a more strategic, data-driven, and scalable function. This is a rebuild-and-elevate mandate: the company is replacing its prior VP of Marketing and is seeking a senior commercial marketing leader who can build the team, function, and infrastructure to match the company's next stage of growth.

Position Summary

The VP of Marketing will report directly to Delcath's Chief Commercial Officer and serve as the senior-most marketing leader in the organization, owning brand strategy for HEPZATO KIT, market access/reimbursement marketing support, sales enablement, medical communications alignment, and patient advocacy. This leader will be responsible for professionalizing the marketing function, including agency management, omnichannel execution, and building the data infrastructure (claims/EHR) needed to measure market impact and inform strategy. The ideal candidate has led marketing for a rare disease or specialty oncology product with meaningful reimbursement complexity, and is comfortable operating in a lean, hands-on environment while also setting multi-year strategic direction.

Key Responsibilities

• Own overall marketing strategy and brand plan for HEPZATO KIT, aligned to corporate and commercial goals.
• Rebuild and right-size the marketing organization; assess current team structure, roles, and capabilities, and hire/develop talent as needed.
• Lead management of external agency partners (OHMA/Omnicom, Area 23, and others as needed), including scope, contracting (SOWs), and performance accountability.
• Direct market access marketing support in close partnership with market access/reimbursement leadership, including:
  • Provider and hospital education on coding, billing, and reimbursement pathways (e.g., New Technology APC status, unlisted procedure code usage).
  • Messaging and materials supporting the transition off pass-through status and anticipated CY 2027 CMS 340B reimbursement changes.
• Build the company's marketing data capability, working with claims and EHR data sources to identify candidate patients, measure market penetration, and inform resource allocation.
• Own sales enablement: field-facing detail aids, CLM/digital tools, leave-behinds, conference strategy (regional/national), and KOL development, in partnership with sales leadership and the sales trainer.
• Direct omnichannel execution across personal and non-personal promotion, including point-of-care marketing, HCP portal/website, programmatic and email, and peer-to-peer/medical communications.
• Lead patient advocacy strategy and relationships with patient advocacy organizations, as a workstream distinct from advertising.
• Oversee development and deployment of real-world evidence and patient testimonial content, in partnership with medical affairs, to support both HCP-facing and point-of-care materials.
• Serve as a key member of the commercial leadership team, partnering closely with the Chief Commercial Officer, sales leadership, market access, and medical affairs.
• Establish marketing budget, KPIs, and reporting cadence to demonstrate ROI and inform ongoing investment decisions.

Candidate Profile

Required

• 10+ years of progressive pharmaceutical/biotech marketing experience, including 3+ years in a VP or senior marketing leadership role.
• Direct experience marketing a rare or ultra-rare disease product, or another product with significant reimbursement/market access complexity.
• Demonstrated experience managing external agencies, including selection, contracting, and performance management.
• Strong understanding of specialty pharmaceutical reimbursement dynamics (e.g., buy-and-bill, 340B, transitional pass-through payment status, coding/coverage pathways); experience with procedure-based or device-delivered therapies strongly preferred.
• Track record of building or scaling a marketing function, including team structure and process, in a small or resource-constrained commercial organization.
• Experience directing omnichannel marketing execution, including digital, point-of-care, and field-facing content.
• Comfortable operating with limited data infrastructure and working cross-functionally to build claims/EHR-based measurement capability.
• Executive presence and communication skills; ability to operate as a strategic partner to the CCO and commercial leadership team.

Preferred

• Oncology or interventional radiology commercial experience.
• Experience with patient advocacy organization partnerships.
• Experience in a company navigating a reimbursement status transition (e.g., loss of pass-through/orphan pricing status).

LANGUAGE SKILLS

Ability to read and interpret documents such as technical journals, safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively with employees and outside organizations.

MATHEMATICAL SKILLS

Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and create and/or interpret spreadsheets and graphs.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this job, the employee is regularly required to sit, stand or walk and talk or hear. The employee is frequently required to use hands to finger, handle, or feel and reach with hands and arms; and is subject to repetitive motions of the wrists, hands, and/or fingers. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

While performing the duties of this job, the employee is occasionally exposed to moving mechanical parts, heat, airborne particles, moderate noise and outside weather conditions.